The Secret Gear-Buying System That’s Guaranteed to Save You Money

Bjorgvin Benediktsson
6 min readOct 12, 2023

You Need Good Gear If You Want to Make Good Content

Image from Canva.

If you’re a content creator, your equipment needs are gonna add up.

If you ONLY write, you can get away with being topless with only a laptop to write on. But if you’re making podcasts or creating videos, you’ll need to invest in some studio-quality gear. But what if it didn’t need to be quite so expensive?

What if you could get all that gear for much cheaper?

In the last 15 years of working in the audio industry, I’ve had home recording studios in three different countries, so I know a few things about building (and rebuilding) my home studio.

Throughout the years, I’ve developed an extensive process that helps me find the best gear at the cheapest price, and in this guide, I’ll walk you through all the secrets to finding the biggest bang for your buck when you’re shopping for your studio.

Whether you’re making music or creating content, I’ll show you how to streamline the process of choosing the right gear, from microphones to studio desks. Let’s get started!

The Challenge of Shopping for Equipment Online

One of the greatest advantages of the digital age is the ability to shop for gear online.

However, shopping online can be like navigating the menu at The Cheesecake Factory. The vast number of options can be overwhelming.

For instance, a simple search for “music recording equipment” on a platform like Amazon can yield a staggering 88,000 results!


So, how do you narrow down your choices and make informed decisions?

Identifying Your Needs

Not every content creator is the same.

You might be fine using your phone for videos so you don’t want a DSLR. You might want to focus ONLY on podcasting, so all you need to think about is recording equipment and can avoid the video department.



Bjorgvin Benediktsson

I write about music, creativity, and entrepreneurship. My new book, You Get What You Give, is out now. Grab it here: